FY23/24 Scholarship Campaign Results

Awareness

Raising brand awareness among candidates

92,017 (+124%) Impressions
36,586 (+1,936%) Clicks
40% (+36%) CTR

Deepen understanding in GIC

48,708 (-2.25%) Pageviews

512,373 (-0,07%) Impressions
1,342 (+1.44%) Clicks
0.26% (=) CTR

13,659 (+66%) Views
9,734 (+66%) Active Users
33s (-2s) Engagement Time
48,436 (+197%) Clicks

1,076 (+131%) Views
889 (+165% Active Users
28s (-1s) Engagement Time
3,603 (+166%) Clicks

4,598 (+115%) Views
3,911 (+116%) Active Users
40s (-4s) Engagement Time
10,696 (+116%) Clicks

954 (+59%) GSP Applicants
81 (+35%) GIC-MENDAKI Applicants